Itsso Slimtissue: Revolutionizing Tissue Packaging

Hyung-Woo Park's Bamboo-Inspired Design Wins Silver A' Award

Hyung-Woo Park's Itsso Slimtissue stands out as a testament to innovative design in everyday products. Drawing inspiration from the elegant form of bamboo, Park has crafted a tissue package that is not only aesthetically pleasing but also functional and environmentally conscious. The slim, cylindrical shape is a departure from the traditional square tissue boxes, challenging the status quo and offering a fresh perspective on tissue packaging.

The unique properties of Itsso Slimtissue lie in its premium design and 360-degree printable body, which doubles as an efficient advertising space. The product's realization is a triumph of design and technology, utilizing specialty paper and 100% bamboo pulp tissues. These elements come together to create a lightweight and portable tissue case, perfect for use in car cup holders and small spaces.

Itsso Slimtissue's design specifications are a testament to Park's attention to detail. Weighing approximately 80g with dimensions of 68 x 180mm, the product is crafted from specialty paper, and the tissues themselves are made from two layers of bamboo pulp. This choice of materials not only ensures quality but also underscores the brand's commitment to sustainability.

The design's interaction with the user extends beyond its primary function. Park has ingeniously considered the product's lifecycle, ensuring that the tissue box can be repurposed in over 50 different ways. From pencil holders to flower pots, Itsso Slimtissue encourages consumers to think creatively about reuse, reducing environmental impact.

Developed by Joint Creative Co., LTD. in Seoul, South Korea, Itsso Slimtissue is the result of meticulous research and development. Park's design process began with a simple yet profound question: Why must facial tissue cases be square? This inquiry led to the creation of a slim, space-efficient design that not only serves its purpose but also enhances the aesthetic of any interior.

Overcoming the challenge of breaking free from the conventional square tissue case paradigm, Park conducted extensive market research to ensure the new cylindrical design would be well-received and practical. The result is an award-winning product that redefines the tissue packaging market and sets a new standard for design excellence.

Itsso Slimtissue is a shining example of how thoughtful design can transform an ordinary object into an extraordinary experience. Hyung-Woo Park's achievement is recognized with the Silver A' Design Award, celebrating the product's remarkable design and innovation. This accolade is a testament to Park's skill and the potential of design to positively impact our daily lives.